Wendy-Leigh Montes de Oca, MBA
President and Founder
Ms. Montes de Oca’s diversified background includes nearly 20 years of experience in marketing, publishing (alternative health and investing), media, financial services (institutional and retail), and law. She has a proven track record with both acquisition and retention efforts. Her specialties include direct response online marketing such as paid and organic search (PPC, SEM, SEO), content marketing, social marketing, online advertising and cost effective media buying, maximizing and negotiating joint ventures, affiliate marketing and more. She also has hands-on experience with print advertising, email marketing, direct mail, radio and TV. During her career, Wendy has generated over $150 million in total revenues for various corporations, consulting clients, and her own consulting firm, Precision Marketing & Media, LLC.
Wendy Montes de Oca is the author of the former #1 Amazon best-seller, Content Is Cash: Leveraging Great Content and the Web for Increased Traffic, Sales, Leads and Buzz [Que Publishing, Paperback], which in less than 10 hours of its launch skyrocketed to #5 in Amazon's Internet Marketing book category as well as #3 in Amazon's Hot New Releases. Content Is Cash was an Amazon best-seller for over 10 weeks. And on Sept. 26, 2011 it hit #1 best-seller for Internet Marketing and #13 best-seller in Business & Culture books. Content Is Cash is a global phenomenon with fans in China, Germany, and Japan, and was also reprinted in Japanese.
Content Is Cash has also been featured by Newsmax.com and Target Marketing Magazine as recommended reading for web marketing and business enthusiasts. It was also named 'Hot Reads for Marketers' by Websitemagazine.com as well as '25 Top-Selling Ecommerce Books in August 2011' by Practicalecommerce.com.
For more information visit Amazon, Borders, Barnes & Noble, or Que Publishing.
Wendy has led the marketing efforts for many prominent companies. For one well-known online publisher, in only three short months her search engine optimization (SEO) and lead generation tactics increased website traffic ranking and visits by more than 3160% and 162%, respectively, as well as traffic monetization that resulted in an ROI of 221%.
She was the publisher of her own marketing newsletter, Precision Marketing, and is an editorial contributor for Target Marketing Magazine.
She is also a distinguished speaker at prominent marketing conferences such as Specialized Information Publishers Association (SIPA).
Her blog, MuscleMarketing.Blogspot.com, was named by industry staple, Best of Web, as "top internet marketing blog."
Ms. Montes de Oca has worked as a strategic marketing consultant and was the force behind the marketing efforts for several top publishers, entrepreneurial, and Fortune 500 companies including Weiss Research & Publishing, Weiss Money Management, NewsMax Media, Chase Manhattan Bank, General Electric (GE), Automatic Data Processing (ADP), and CitiGroup/Salomon Smith.
Some consulting clients include: Business Management Daily, Sun Chlorella USA, the Financial Publishers Association (FiPA), Bob Bly, Clayton Makepeace, Early to Rise, Al Sears, MD, Dr. Jonny Bowden, Karen Keller International, Brainstorms, Inc., Taxi A&R, PEERtrainer.com, AppleBoost, Inc., and more!
Prior to starting Precision Marketing and Media, she was Vice President of Marketing and Business Development for the Internet's most popular wealth and success ezine, Early to Rise (a subsidiary of Agora Publishing), where her online marketing tactics and product development efforts helped bring in tens of thousands of new subscribers and earned millions in company revenues. During a 15 month hiatus from consulting, she was the Chief Marketing Officer and Chief Operating Officer for a prominent alternative health publisher and supplement provider in Royal Palm Beach where in 15 months paid newsletter subscribers grew 1294% and there were several million dollar months of gross sales.
Ms. Montes de Oca’s ground breaking online marketing tactics have been cultivated and taught to clients, colleagues, friends, freelancers, and former employers spanning the copywriting, publishing, financial and health industries. She would often train internal staff or lead offsite group sessions to share her online marketing expertise and tips to increase website traffic, visibility, leads, and sales. And because her Web marketing tactics were so cost-effective, creative, strategic, and worked, Ms. Montes de Oca became known as “the marketing maven” by many of her industry peers.
She received a Bachelor of Science degree from St. John’s University and a Master of Business Administration degree from Nova South Eastern University
Throughout her career, Ms. Montes de Oca has been recognized with various awards for quality, innovation, teamwork, and new product/new business development.
Precision Marketing and Media, LLC is headquartered in the Palm Beach area of Florida with satellite offices in the NYC/NJ tri-state area.
The Proof is in The Results!
With clients in various industries – Fortune 500, top publishers (health, financial, business opportunity, personal and professional development), e-tailers, acclaimed entrepreneurs and more – the results speak for themselves. And our clients’ success is our success.
“We have been very pleased with SONAR since its launch in September 2013. Based on our content and the modeling that was suggested by Wendy Montes de Oca, SONAR has proven to be a high performing strategy that has helped to increase traffic and visibility to our website. In the past we used a variety of advertising mediums to draw traffic to our website, but with SONAR our visits have vastly improved – in fact, on one day we generated the highest number of visits we’ve ever had.”
~Rosalie J. Straub, Vice President & COO Sun Chlorella USA
Another SONAR client in the alternative health field has seen the following results in 6 months: List growth of nearly 35%, total revenue growth year-over-year of nearly 50%, total website traffic increase of nearly 110%, and 6 months gross Internet sales of nearly $150K.
And yet another client in the nutritional supplement industry has seen the following results in 10 months: List growth of 5x larger than their initial list size, Internet sales 10x more than the previous 2 years combined, and website traffic rank increase of 1300%.
If you’d like to take your company to the next level and experience the power of Precision Marketing and Media, then contact us today at email@example.com.